OUR LATEST BLOGS
Joy in the Remote Mountains of Honduras
By: Bob Hope Soon after Hurricane Mitch devastated Honduras in 1998, killing 20,000 and destroying much of the tiny country, I was asked to gather food and supplies to...
<strong>2023 is Well Underway…</strong>
By: Victoria Croft Now that the New Year’s glitter has settled, and we are finished eating our heart-shaped Valentine’s chocolates, it’s safe to say that 2023 is off to...
Want to Be a Better People Person? Put Yourself First. Why self-awareness is so important and how you can improve yours
By: Holly Brochmann You’re probably familiar with the term “people skills.” It’s a handy attribute both in life and in the workplace, in our industry especially. Generally, it means...
HAPPY [you in the] New Year
By: Ann Nelson The issue of happiness is often on the nightly news or in the newspaper. Studies show a steady decline in happiness in the United States since...
Connecting with your Audience – Breaking the meta barrier
By: David Tetley Public Relations and brand psychology have come a long way since their start. Small businesses and corporations have always strived to come up with new ways...
What Does Your Candy Craving Say About You?
By: Allison Ritter I have always loved Halloween with the costumes and spooky decorations, but what I loved the most was the candy! The best part of the night...
The Perfect Recipe for PR
By: Riley Carney Who doesn’t love a freshly baked cookie? One of my favorite hobbies is baking. All you have to do is follow the recipe to create a...
Working in the Corporate World as a Gen-Z Latino
By: Manny Portillo The summer after I graduated high school in 2015, I scored an internship with CNN’s image and sound department through the Turner Voices program, a part...
Events are an HBI Specialty
By: Mark Meltzer Fall is around the corner, and with it a busy events season for Hope-Beckham. HBI has a long history of putting on special events, both for...
More Hispanics Opting for English
By: Gina Espinosa-Meltzer By now it’s no secret that the Hispanic population of the U.S. is growing rapidly. According to the most recent census, there are more than 62...
Great Storytelling Never Changes
By: Bob Hope The world changes, but great storytelling never does. I have more experience in public relations and communications than anyone else on earth. That’s not bragging. It...
The Super-Power of Thank You
By: Hilary Bumm Not only is it good manners to say thank you, but it’s also a proven mood-booster. It’s considered common courtesy to send a thank-you note to...
Too Many Options? Make Better Choices.
By: Holly Brochmann If there’s one thing today’s decision makers have in abundance, it’s options. The nature of the decision that has to be made rarely matters – chances...
The Power of Words
By: Ann Nelson OK, I admit it. I listen to NPR. That fact may say more about my age than anything else – but that is an entirely different...
Setting a New Year’s Resolution…BAH HUMBUG
By: Allison Ritter As 2021 comes to an end, many of us are thinking of the daunting task of setting a New Year’s resolution. Whether it is a goal...
Avoiding the Holiday Slump
By: Riley Carney The holiday season is easily the busiest part of the year – from traveling to shopping to holiday parties; it is easy to feel overwhelmed. However,...
The Economy Looks Poised for Growth as 2022 Nears
By Mark Meltzer The September employment report was disappointing, with just 194,000 jobs created, and it raised concerns about the strength of the economy. But, as we get deeper into October...
It’s Time to Get Engaged with the Hispanic Market
By: Gina Espinosa As we get ready to celebrate Hispanic Heritage Month, the period from September 15 to October 15, the Latino community is getting more attention than ever...
A New Chapter
By: Bob Hope “Looking at life from a different perspective makes you realize that it’s not the deer that is crossing the road but the road that is crossing...
Connections Over Content
A good relationship with a reporter goes a long way. As it turns out, they also withstand pandemics. We all know that the constantly shifting media landscape has changed...